The Future of IT and Paradigm Shift Term Paper Example | Topics and Well Written Essays - 1750 words

The Future of IT and Paradigm Shift - Term Paper Example In fact, the majority of business organizations have started marketing and advertisement of their products and services to customers by means of broadcasting media. On the other hand, the customers are now seen as the receivers of products who can actively respond with regards to promotion, segmentation, and distribution. In addition, through a potential increase in the division of labor, interest of businesses as well as protecting distribution channels, the trade with customers is frequently indirect as well as monetized, and it has only happened due to the ever-increasing adoption of new technology-based platforms and arrangements. It is an admitted fact that because of growing complexities and competitiveness of these days’ business environment, the focus is shifting from the producer to the consumer and offering them a great deal more improved services. In this scenario, the information technology is playing a significant role and helps the business organizations in achie ving these goals (Korhonen, 2010; Norton, 2001; Turban, Leidner, McLean, & Wetherbe, 2005). This paper will discuss the role of information technology in today’s business environment. ... According to their viewpoint, effective and supportive technology based shifts are essential for the reason that significant transformations in veracity demand a shift in conceptualization. For instance, when the 20th century began the demonstration of science started to increase problems those were not simply explained by Newtonian physics. In order to resolve this issue, a new paradigm is known as â€Å"Einstein's Special Theory of Relativity† appeared as a novel and more wide-ranging theory and structure to clarify the new certainties. Additionally, the idea of a paradigm shift was initially initiated by a philosopher and science historian Thomas Kuhn through his book, which was published in 1962 (Tapscott & Caston, 1994; EIE, 2003; Somani & Kher, 2006). In addition, similar to a new enterprise of the venture, the new technology paradigm also demands variations. Same as an innovative enterprise it is open as well as networked. Additionally, it works approximately similar to people do, as it pays no attention to boundaries between text, data, voice and image and works like a bridge between team members in a team-oriented company. Also, it smudged walls among enterprises by allowing them to effectively communicate with outside associations. The most important advantage of this technology shift is that it has developed to the point where it is easily accessible and reasonably priced. In view of the fact the longer a business organization waits to decide and implement a change the more, it has to spend, no matter in the short term.